LESSONS | JESS KIMURA
Without a doubt, Jess Kimura has made a substantial impact on snowboarding. Since her breakout part in Think Thank’s Left Brain, Right...
Our 14th season, can you believe it?! It’s the best time of year, new product is dropping, new videos are teasing and we have a geyser of content ready to hydrate your winter anticipation. Our first issue of 2022 is shipping to shops and subscribers now. Hit our YouTube to get a first look at all of the projects we have coming out. See you in the lift line✌️
COVER
Will Kovacic, Rogers Pass, BC. [o] Alastair Spriggs
Will and Alastair snag the cover while ripping on the Trans-Canada highway. I’m sure these pillows have been mind ridden to death, but only a handful have hiked up to turn the dream into a reality.
SPYCAM
Matt Belzile, Backside Rodeo 720, Whistler, BC. [o] Colin Adair
Printed Photos > Reels
Community Connected • Sandy Ward | By Matt Coté
“Being well-recognized in the community, not just for being Indigenous, but for being good and successful [is really powerful].”—Mikey Barton
Finn Westbury • Interviewed | By JJ Westbury
“I let it build over those two years to the point of self-implosion. I just became so burned out.” —Finn Westbury
Lessons • Louif Paradis | By William Fraser
“Often when I’m feeling a little lazy, I ask myself, “Are you physically capable of doing it?” If the answer is, yes, I’m capable, I’ll just do it. Snowboarding has taught me to do the job if I can.” —Louif Paradis
RIPPING | Tyler Lightfoot
“I knew the lifestyle I wanted and I would do whatever I needed to make it work.”
Best Story Ever • Sam Taxwood
“I don’t know how we all made our flights that morning. But by the grace of God I was waiting in the lobby with my luggage.”
2023 Product Preview
A fool-proof guide to the best product available. Check out our ‘What’s Good?’ online reviews for more.
VIEW FROM NOWHERE
a King Snow film
Premiering Fall 2022 • Frank Bélanger, Phil Couture, David Tourigny, Phil Carpentier, Seb Picard, Stefan ‘Taco’ Alvarez, Jake Whitburn, Austin Johnson, Manu Calvo, Tanner Davidson, Conner Felix, Gregor Zed, Taylor Davies, Quin Ellul, Finn Westbury
Without a doubt, Jess Kimura has made a substantial impact on snowboarding. Since her breakout part in Think Thank’s Left Brain, Right...
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Deep in the West Kootenays of British Columbia, surrounded by some of the best backcountry zones in the world, lies Salmo Ski...
To be honest, most of the spots I hit have more of a story than this one. Usually, there’s creative speed generation...
By William Fraser, MC Mikey Ciccarelli was a contest guru and former Team Canada athlete who recently became a backcountry master. In...
It’s mid-morning on Saturday, January 21st, and an array of rails, boxes, and the sort lay waiting in the shadow of the...
If you own a snowmobile in British Columbia, you’ve heard of Bralorne. It’s sneaky, famous, in circles for phenomenal sled-accessed skiing and...
Who is Craig Kelly? Well, in the simplest of terms, he was and will always be one of the most iconic names...
We out! Our third and final issue of King Snow Mag for 2022/23 has shipped. There is lots to flip through in...
By Laura Rogoski & William Fraser, MC Our mental resilience is NOT fixed. Mental health is something that fluctuates. If we work...
Jack is a big fan of snowboarding, everything about it, from the culture to ripping laps with the boys. He has just...
A name we’ve heard and seen a lot of over the past decade. She is an example of persistence, dedication, and so...
You won’t give away a pair of the revolutionary Nidecker Supermatic bindings? What’s that, now? You will?! This is your chance to...
Qualifiers kicked off today at The Style Experience, and some of the best riders in the world are at the Commonwealth Stadium...
It’s August 25th at 3:56 p.m. In four minutes, I’m talking to Mark McMorris. A living legend. A GOAT. The phrase “needs...
How to describe Mateo… strong silent type, polite and eager to get out and enjoy life. This was the first year I...
By Alex Beebe Filming a video part is an extremely tedious procedure. There you are, strapping into your snowboard, standing far above...
Burton Announces Global Schedule of 2022-2023 Mystery Series Click Here for Full Details Mystery Series Returns with Worldwide Banked Slalom Events that...
By William Fraser, MC Self-awareness is at the foundation of existence. It has been a topic of discussion for years. That’s why...
Jackson, WY (November 3, 2022)—The Natural Selection Tour, where 24 of the world’s top snowboarders from throughout the sport compete in dynamic,...
By Matt Coté From the start of the day she’s out front. Her board split in two, she skins uphill leading a...
There’s a new issue, it’s true. And this one is special. It has an 18-page feature on our latest film View From...
I have a great memory of Tyler from this past winter. We were out in the backcountry with a full crew. Tyler...
When we were growing up, shredding together was just as much a part of snowboarding as putting on our boots. We’ve been...
By Jody Wachniak Matt Belzile, Rusty Ockenden, and Chris Rasman pioneered this jump back in 2014. It’s in the Brandywine zone of...
Headlocked, Banff to Blue River by Jeff Keenan In the mid-2000s, before I started Dinosaurs Will Die and sometime between the Skids’...
THE WASTED YOUTH INTERVIEWS | HELL-BENT FOR LEATHER
Banff Sunshine Village hosted Snowboy’s one-of-a-kind Holy Bowly event from April 25th to May 1st, 2022. Riders worldwide made the trip to...
Ontario’s annual end-of-season, spring snow gathering, welcomed over 400 riders to shred the banks, lap one of Ontario’s premier parks, and hang...
Last week marked another successful merger of ideas, talents and design. Snowboy Productions and SRD brought another private/pinnacle park session to Sunshine...
I first met Laura in New Zealand riding SnowPark close to 10 years ago. She was very quiet, but her snowboarding did...
The first time I met Taylor I was on the deck of the halfpipe shooting photos of a local contest. She came...
Since the beginning of humankind, tribes have survived on instinct. Instinct gave way to learning. Those teachings would be passed on to...
When you’re a good person, good things happen. You’ve heard that before. And there’s a good chance when you were young, your...
Full recap from the Baked Salmon Banked Slalom 2022.
At first rub, it’s hard to square Jessa Gilbert’s personality with her art work. The flowing murals, paintings, illustrations and designs the...
If you’ve snowboarded in the streets, there’s a high likelihood you’ve interacted with police, angry landowners, and building managers. With these exchanges,...
Truth Smith is an up-and-comer making noise for all the right reasons. There’s nothing controversial about this guy. He’s a talented boarder,...
Joe Sexton has been a household name in snowboarding for years and has done a lot for the industry. He has been...
Besides being a better chess player than Austin, he has me beat at everything else: pool, skateboarding, snowboarding, filming. It’s hard to...
Head to our Instagram account to win Limited Edition Mark Kowalchuk x NOW Select Pro Bindings! From NOW: For 2022-23 we wanted...
TIMEPIECE, REVISITING THE PEOPLE, PLACES, AND THINGS THAT SHAPED SNOWBOARDING IN CANADA What started as a joint venture between two fringe crews...
Words by Jody Wachniak It was February 17, 2021, we were going sledding in Callahan, a Whistler backcountry staple that holds a...
Really good snow in the valley bottom around Whistler isn’t very common. The amount of snow and the quality that we were...
Words by David MacKinnon WE’RE STRONGER WHEN WE WORK TOGETHER Hugo Dubé-Bouchard is telling me the motivation behind Interconnect, the sophomore film...
Keenan Filmer had a hell of a season last year, putting down hammers and stepping to lines and natural features. Keenan’s riding...
Volume 13 is a wrap! This issue delivers a smorgasbord of features from across the country. Pick it up at shops, subscribe...
After a major injury in 2020, Ryan Paterson is back. His season edit shows tenacity, an eye for natural features, and the...
Jamie Anderson needs no introduction. She has taken back-to-back golds at the last two Olympic slopestyle events and, with 19 medals, she is...
It’s been a crazy couple of years. Between the pandemic, natural disasters, and ongoing social justice issues, these days it’s easy to...
Last night The North Face held their Winter Kickoff event. A group of about thirty fortunate people were driven up in a...
SIMPLE PLEASURES IN THE BIG LAND Smokey Mountain, Labrador Words by Alex Henniffent | Photos by Dru Kennedy For over the past...
Last night in Whistler was the special screening of the film “Learning to Drown”. This film is incredible and so is its...
It’s been an incredible year for snowboard videos, with so much talent and innovation coming through in people’s riding that it’s hard...
SAVED BY STONERS by Darrah Reid-McLean This story goes way back to a time before Instagram had taken its reign over snowboard...
In terms of emissions, Canadians drive the dirtiest vehicles in the world. On average, Canadians burn 8.7 litres of gasoline per 100...
Craig McMorris is a complete ATV on a snowboard, showcasing one of his strongest seasons to date. Awarded 2021’s Performance of the...
I first met David 10 years ago at Mt. St-Bruno. I remember that day like yesterday, I was on the chairlift with...
Paid Programming presents Less Than Lost, a short film shot in Ontario. Spots, trick selection, editing and vibes are on point with...
MY FIRST TIME IN INNSBRUCK – DO IT YOURSELF EXTREME Innsbruck might just be the capital of snowboarding in Europe. Located in...
The goal of a magic trick is simple and universal. It is to invoke a sense of wonder in the audience. This...
Jill Perkins, the queen of the Dreamcastle, is pro on Vans! Jill is at the forefront of technicality, style, and creativity in...
I’ve been a big fan of Marty since day 1. I love his approach to snowboarding. He follows the ancient recipe: snowboard...
JESS KIMURA IS LEARNING TO DROWN Jess Kimura a.k.a Danger Pony is a household name in snowboarding having filmed the most progressive...
Nitro Snowboards comes correct with Vámonos!, a film that captures the spirit of an international snowboard team chasing adventure on their own...
It’s been a decade since NOW founder JF Pelchat set out to redefine response in the world of snowboard bindings. It’s rare...
Jed Anderson and I were scoping in the area. I think I’d had a pin for this spot. I initially remembered it...
Issue 2 of volume 13 is shipping now. This one is almost entirely dedicated to The King Snow Movie. Visit your local...
If anyone knows Burton, it’s Mark Sollors. Check out what he’s riding for the 2022 season. “Here’s a little insider on my...
Sean Miskiman snags his first cover photo while filming for his first video part in The King Snow Movie. First try, fresh...
From selling drugs at 13 years old and attending juvenile prison at 15, to moving to Whistler at 16 and becoming one...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
We’re back! The first issue of our 13th Volume is shipping now. Visit your local shop, subscribe, or shop our online store. Thank...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
Kennedi Deck knows what’s good. Check out what she’s riding into the 2022 season. “I love a softer cambered board. Something with...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
Marty Vachon slaps our first cover of the year for issue 13.1 with a heavy boardslide at the Calgary Saddledome. A heaty...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
“I first saw Evan riding around Seymour with the SKIDS crew in the early 2000’s. Heckling off the chairlift was in full...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
Parents come in all shapes and sizes. Some are loud and attention-grabbing, while others are of few words. Some are long-winded, detail-oriented,...
Always Answer Your Phone | By Sean Miskiman It all started a couple of years ago. I started getting these random phone...
Interview by Max Trudel Photos by Renrob Gabriel Jacques Age | 25 Place | L’Ange-Gardien, QC Sponsors | Bataleon snowboards, Dragon, Vans,...
A Captain Goes Down with the Ship | by Chris Grenier I was at Dew Tour two winters ago placed in the...
On Saturday, the Seymour community came together for the 9th Annual ECS Invitational. It was a strong showing from all involved, with...
To finish this series for the year, we reached out to queen Marie-France Roy. Marie is the type of person who just...
Interview by: Liam Hall Age | 26 Place | Oyama, BC Sponsors | Signal Snowboards, Modest, ThirtyTwo, Union, Salmon Arms Bryce has...
I’m always on the lookout for passionate people in snowboarding that might otherwise have gone unnoticed. I’m drawn to the up and...
It’s easy to misunderstand what exactly systemic racism means and to wonder what it has to do with snowboarding. But when we...
After choosing to take on Travis Rice at the inaugural stop of the Natural Selection Tour in Jackson Hole Chris Rasmn found...
Robin Van Gyn was packing her bags for the final stop of the Natural Selection Tour in Alaska when we called to...
A filming addiction that began as a youth pushed Colton Feldman to create his first snowboard film, Dump Em Out (2010). This...
On Tuesday, March 9th, Dave Henkel’s ashes were spread in the Whistler Backcountry, near where he passed away in an avalanche three...
Interview with Rusty Ockenden by Jesse Fox. Published in issue 12.3. I tried to leave the same party five different times. My...
I was dwelling on which Canadian snowboarder has gotten the most video clips. Louif Paradis, Jed Andersen, Jake Kuzyk? Then it dawned...
Last winter Gab Jacques went to Sherbrook, QC, and got this front board pop over. Here is a little explanation of what...
I don’t consider myself an expert on mental health by any means. I also don’t want to undermine anyone’s experience by accidentally...
Dano Pendygrasse has been part of snowboarding since its formative years. From Craig Kelly to the Whiskey movies, and onto the Forum...
Contest snowboarding always draws scrutiny, and X Games Real Snow is no exception. It’s easy to call out the elaborate builds, flips,...